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Contact: Robyn Rohlffs
Cascade Promotion Corporation
1201 Radio Road, #100
Redwood City, CA 94065
Phone 650.594.1757
Fax 650.594.1756

CASCADE PROMOTION CORPORATION

Press Release

Incentive Programs, Online Platforms

San Carlos, CA, August 10, 2005: Cascade Promotion Corporation offers a complete range of exceptional, reliable, and highly evolved web-based technology solutions supporting incentive merchandise promotions. Online reward programs offer key benefits including the ability for companies to “instantly reward” their customers while also reducing costs.

According to a recent survey conducted by Northwestern University’s Integrated Marketing Communications Department at the Medill School of Journalism, “More than two-thirds of the companies that use incentive programs now use online technology. This study found that web-based technology is used most often for employee recognition (52 percent), sales incentives (34 percent) and customer acquisition and loyalty programs (9 percent).”

By utilizing technology, Cascade offers our clients the ability to customize incentive programs that meet specific needs. Clients enjoy the flexibility and independence to create programs that appeal to their goals. Online catalogs can be designed to appeal to many demographics and lifestyles. Catalogs can include high end items such as plasma TVs or experiential gifts like golf outings or luxurious spa treatments. Online catalogs can be updated at any time with minimal cost to the client.

Online programs also help the participants feel more involved. Participants are rewarded instantly by logging on to check their program’s Web site at any time. It allows participants to browse the online catalog and view products available for redemption. Additional functions include: point tracking, viewing program rules and regulations, shipping instructions and any other pertinent documentation required for their program. Cascade and their team of experts can leverage the efficiency of web-based programs while providing solutions that get results.

For over 20 years, Cascade Promotion Corporation has been one of the largest and most successful providers of fully integrated incentive merchandise promotions that achieve measurable results. Our elite corporate client list includes: Hilton Hotels, Pepsi, Wells Fargo, SBC and Reebok. We represent and distribute best-in-class brands, including AT&T, Black & Decker, Callaway, Coach, Coleman, Cuisinart, Godiva, Minolta, Movado, Sony, and Waterford.

 
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